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Monday, December 20, 2010

READ: The Dip by Seth Godin

The Dip: A Little Book That Teaches You When to Quit (and When to Stick)Just finished reading The Dip by marketing guru Seth Godin. I bought his book out of curiosity after watching one of his talks in TED. I must admit, it was an interesting read that gave me a good perspective on when to quit and when not to. It's also a short book, just a perfect book to carry whenever I'm commuting or maybe doing my thing in the restroom.

Godin explains in his book when to know if you've reached the point where you are in The Dip and according to him, it is during this time when most people quit. Successful people though find a way to fight through The Dip. He also shared his perspective of being able to quit on something as early as possible, in fact he encourages quitting and quitting often.

There are a few things that stuck the most in my head.

1. Determine under what circumstances would you quit even before starting something.

2. If it scares you, it might be a good thing to try.

3. If you're not going to get to #1, you might as well quit now.

To be honest, another reason I got this book is because a part of me believes I've hit a plateau in my IT career. I don't feel like I want to move up ranks and face the challenge. After reading The Dip, I gave myself a new perspective about my career and when I should quit and definitely now's not yet the time.

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